After building reputations as tremendous sports executives during a variety of high profile sports events and properties such as the 1984 Summer Olympics, the 1994 FIFA World Cup, 1999 FIFA Women’s World Cup, and Major League Soccer, Alan Rothenberg and Randy Bernstein saw a critical gap in the marketplace for executive-level sales representation for sports and entertainment properties. Together, they decided to found Premier in 2003 and have nurtured the company into an industry leader.
Over the course of Alan and Randy’s tremendous sports careers, they have accomplished the following:
- Founding a major professional sports league
- Owning and managing teams
- Negotiating professional team and facility’s sales and purchases
- Developing and selling billions of dollars in Naming Rights and corporate partnerships
- Negotiating local, national and international broadcast and sponsorship contracts
- Creating the largest sports media website in history
- Advising numerous sports organizations and Fortune 500 companies on sports business strategy and revenue generation
- Negotiating licensing rights for Fortune 500 companies
- Managing the largest and most prestigious sports and entertainment events in the world
These unique experiences have allowed Premier Partnerships to develop an understanding of the critical issues and revenue drivers for major sports, entertainment and prestige properties, including teams and events. Premier’s experienced team of marketing and sales professionals enables clients to receive innovative and leading solutions that deliver results.
This position will report to the Vice President, Corporate Partnerships and will be responsible for partnership strategy, business development and management of key relationships to ensure and bring value and profitability to Premier Partnerships. This role will also present business updates, new opportunities and industry-driven initiatives to the management team and sales leaders as required. The candidate will also be expected to share revenue/profit building ideas and opportunities with other corporate teams and sales leaders as required.
The candidate we select into this role will have a proven track record in building successful partnerships and will have an established reputation and a history of success, gained with any combination of major brands, teams or agencies, and is now looking to further enhance their reputation with one of the leading sports sales organizations.
Fanatics is an online retailer of licensed sports apparel and merchandise, formed in 1995 and headquartered in Jacksonville, Florida. Fanatics offers product via its Fanatics and FansEdge brands, as well as sports collectibles and memorabilia through Fanatics Authentic and SportsMemorabilia.com. Fanatics, Inc. also currently powers the e-commerce sites of all major professional sports leagues (NFL, MLB, NBA, NHL, NASCAR, PGA, UFC), major media brands (NBC Sports, CBS Sports, FOX Sports) and over 150 collegiate and professional team properties.
The General Manager of the NBA Store is responsible for the overall management, profitability, promotion and operation of the NBA store and any events taking place in that location. This position will manage all financial, business and operation aspects of the Store and must meet the financial and strategic goals set forth annually. Areas of responsibility include sales, security, event services, building operations and maintenance, budget and staff /talent management as well as coordination and oversight of third party relationships related to staffing, booking events and maintenance,. A successful General Manager will be able to balance challenging operational standards, evaluation and improvements of existing policies and procedures and staff accountability, with the appropriate management style. Oversight and assurance that the operations of the store is conducted in accordance with applicable local, state and federal regulations as well as Fanatics and NBA brand guidelines and other league regulations is also required in this role.
The PGA Tour organizes the main professional golf tours played in the United States and North America. It organizes most of the events on the flagship annual series of tournaments also known as the PGA Tour, as well as the Champions Tour and the Web.com Tour , as well as PGA Tour Canada, PGA Tour Latino américa, and PGA Tour China. It is headquartered in Ponte Vedra Beach, Florida, a suburb of Jacksonville.
The PGA Tour was originally established by the Professional Golfers’ Association of America and spun off in December 1968 into a separate organization for tour players, as opposed to club professionals, the focal members of today’s PGA of America. Originally the “Tournament Players Division,” it adopted the name “PGA Tour” in 1975 and runs most of the week-to-week professional golf events on the tournament known as the PGA Tour, including The Players Championship, hosted at TPC Sawgrass, the FedEx Cup, and the biennial Presidents Cup.
The PGA Tour is actively seeking a Vice President, Media Sales to join the organization. This position is focused on delivering the PGA TOUR’s digital media revenue goals. The VP Media Sales will manage a geographically dispersed national media sales team, set the goals and strategy for digital media, and lead the overall implementation and execution of that strategy. Digital is viewed as a key source of future revenue growth and strategic value for the PGA TOUR, and the person in this role will play a key role in delivering that vision.