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Director, Media & Partnership Sales – AEG Global Partnerships (COMPLETED)

AEG is one of the leading sports and entertainment companies in the world with a network of over 120 owned, operated and programmed venues on five continents. Developed by AEG, L.A. LIVE is a 4 million square foot downtown Los Angeles sports, residential and entertainment district featuring Nokia Theatre L.A. LIVE and Club Nokia, a 54-story, 1001-room convention “headquarters” destination anchored by The Ritz-Carlton & JW Marriott Hotel at L.A., the Ritz-Carlton Residences at L.A. LIVE and Wolfgang Puck’s flagship restaurant WP 24, along with entertainment, restaurant and office space.

AEG Global Partnerships Division was formed atop the company’s organizational structure to guide AEG’s continued development. The Division is focused on sponsorship and naming rights sales, and servicing the myriad of partnerships existing with AEG Facilities, live events, franchises and music properties.

In 2010, AEG launched its AEG 1EARTH environmental program featuring the industry’s first sustainability report while in 2011, AEG introduced AXS a comprehensive entertainment platform serving as the company’s primary consumer brand including AXS Ticketing which provides fans the opportunity to purchase tickets directly from their favorite venues via a user-friendly ticketing interface, and the AXS TV network.


AEG Global Partnerships is seeking a Director, Media & Partnership Sales who is responsible for selling all of AEG’s corporate partnership assets including AXS TV inventory, on-site signage, promotional opportunities, logos and marks, and on-line assets. The new hire will engage new and existing strategic partners to drive business value across all AEG platforms, with a key focus on AXS TV. This individual should possess a strong sales acumen and deep knowledge of the sports sponsorship, television and digital marketplace. This is an exciting opportunity to be part of an innovative team responsible for sales growth both nationally and internationally for one of AEG’s largest brands, AXS Television. This position is located in Los Angeles, California.


  • Lead all facets of the sales and activation cycle including prospecting, customer assessment, analysis, strategies, best practices, ROI modeling, key industry research rollout, focus group information synthesis, competitive intelligence, sales proposals, contracting, and alignment to existing solutions.
  • Present business updates, new opportunities and industry-driven initiatives to the management team and sales leaders as required.
  • Responsible for generating advertising and sponsorship revenue for the AXS TV Network.
  • Manage multiple assignments simultaneously in a fast paced environment.
  • Identifies and cultivates relationships with senior level brand and agency personnel in targeted accounts who make digital and television advertising purchasing decisions.
  • Execute effective corporate sales calls and presentations promoting our unique sales and marketing platforms in order to meet established sales objectives.
  • Present business updates, new opportunities and industry-driven initiatives to the management team and sales leaders as required.
  • Lead or assist in the development of client proposal, sales and contract negotiations through to the close of new or renewed business.
  • Create sales plans which are scalable for regional, national, and international programs.
  • Support the development of complex-targeting media and sponsorship plans to address clients’ strategic objectives and meet the Company’s needs.
  • Build prospective client list of qualified accounts within the team’s assignments.


  • A minimum education level of: Bachelor of Arts/Sciences Degree (4-year).
  • Master’s degree is a plus.
  • 7+ years of senior level sales experience, including sponsorship sales, servicing and activation experience within the sports & entertainment industry.
  • Computer skills with working knowledge of Microsoft Word, Excel and PowerPoint.
  • Ability to identify opportunities, develop strategies and negotiate creative solutions.
  • Strong problem-solving skills.
  • Institutional knowledge and deep understanding of the advertising industry.
  • Excellent communication and presentation skills.
  • Ability to coordinate the efforts of individuals from multiple business units to accomplish the goals of the company.
  • Must have a high degree of poise and professionalism when interacting with internal and external contacts.
  • Ability to synergize efforts across a variety of AEG Platforms and Business units.





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