Learfield Sports is the exclusive provider of marketing services for athletic departments at over 90 major universities, conferences, and arenas. Learfield’s people-friendly culture is a hallmark of its style and approach to business and is rooted in values demonstrating intentional and active care for other people. The company and its employees try to live by the company’s value statement: “build the team, grow the company, and have fun.”
Badger Sports Properties (BSP) is actively seeking a senior-level, top-tier experienced seller (title TBD) to work from Madison, WI. Ideal candidates will have significant experience developing corporate marketing partnerships. This position will be responsible for creating and implementing high-level corporate marketing partnerships for the university athletic program while also building and maintaining relationships with corporate partners and the athletic department staff.
BSP, a property of Learfield Sports, owns and manages the multimedia rights of University of Wisconsin Athletics. BSP offers corporate customers a multitude of marketing and media sponsorship opportunities that include radio, television, venue signage and event impact and gameday marketing, as well as corporate marketing, promotions, hospitality, print and brand exposure on UWBadgers.com.