Prodigy Sports Places Multiple Team Presidents

CONTACT: Megan Meisse, or 732.303.9950.

For Immediate Release


(Freehold, New Jersey, September 5, 2018) Prodigy Sports, one of the nation’s leading executive search and recruitment firms solely dedicated to the multibillion dollar business of sports, announced the placement of seven Team Presidents who will lead the business operations for The Alliance of American Football (AAF) in their respective markets.

The Alliance have named David Livingston (Atlanta), Tom Ward (Birmingham), Mike Waddell (Orlando), Scott Brubaker (Phoenix), Tyler Howell (Salt Lake City), Jeff Garner (San Diego), and Vic Gregovits (San Antonio) as Team Presidents in the new league, joining Kosha Irby (Memphis), who was announced as Team President in May.

In addition to the eight Team Presidents, Prodigy Sports recruited and placed Murray Cohn as Senior Vice President of Ticket Services for The Alliance. Cohn will oversee all aspects of ticket sales and team services, delivering his comprehensive league-wide strategies to help The Alliance achieve aggressive attendance and ticket sales goals for the new football league.

“As we look forward to the kickoff of our season in February, 2019, our Team Presidents are critical to the success of each market and to our league as a whole, as they will steer the leadership, engagement in the local community, and work within the framework we have put together for The Alliance to drive significant revenue and lead the team’s marketing efforts,” said Tom Veit, Head of Business Operations, The Alliance. “From the beginning, Prodigy Sports made every effort to ensure all qualifications for these hires were met, but they also fully understood the culture and importance of these positions of our organization, top to bottom.”

Founded by Charlie Ebersol and Bill Polian, and announced on March 20th of this year, the AAF will begin its inaugural season the week following Super Bowl LIII. The Alliance will be comprised of eight teams with 50-men rosters. The AAF will play in the following markets: Orlando, Atlanta, Phoenix, Birmingham, Salt Lake City, San Antonio, San Diego, and Memphis. With the leadership of accomplished coaches like Steve Spurrier, Brad Childress, Tim Lewis, and many other dynamic NFL players and coaches, each Team President will have a well-equipped team of General Managers, Head Coaches, and additional Executive staff members to expand the team’s and league’s reach throughout the United States.

Scott Carmichael, Founder & CEO of Prodigy Sports said, “It was and continues to be a pleasure to partner with The Alliance of American Football for their hiring needs to help launch their league early next year. With extensive networking, hundreds of applications and subsequent candidate engagements, we have uncovered tremendous talent in the sports and entertainment space and are proud to have these positions filled by senior industry executives with vast experience.”

As the Team Presidents settle into their positions and fully immerse themselves in the eight respective markets, they will continue to build their individual executive teams, incorporating their successful track records of building winning sales and management cultures to drive and increase all team revenue streams and the overall profitability of the franchise.

To see further on The Alliance of American Football official announcements of these hires, visit:


About the Alliance of American Football

Led by some of the most respected football minds in the game, The Alliance of American Football is a dynamic professional football league fueled by an unprecedented Alliance between players, fans and the game. Founded by TV and film producer Charlie Ebersol and Hall of Famer Bill Polian, The Alliance will feature eight teams with 50-player rosters playing a 10-week regular season schedule in the spring beginning February 9, 2019 on CBS, followed by two playoff rounds and culminating with the championship game the weekend of April 26-28, 2019.

About Prodigy Sports

With a staff that carries over 80 years of experience across multiple business segments, Prodigy Sports is a nationwide leader in senior-level executive search and recruitment, in which our distinction is Where the Best Brands Come for the Best Talent.

With thousands of deeply-rooted relationships with senior-level sports and entertainment executives and premier organizations, Prodigy Sports ensures our clients the most talented and accomplished candidates for their specific needs and corporate culture, resulting in a seamless, thorough and successful recruitment.




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Megan Meisse

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