CONTACT: Allie Koeck, or 732.303.9950.

For Immediate Release


(Freehold, New Jersey, May 14, 2018)   Prodigy Sports, one of the nation’s leading search and recruitment firms solely dedicated to the multibillion dollar business of sports, today announced that they have been exclusively retained by the Alliance of American Football (AAF) to lead multiple executive level searches in preparation for their forthcoming, and much anticipated, launch.

“As we build out all aspects of The Alliance, we needed a trusted partner with the bandwidth and resources to quickly source several key positions within business operations, sales and marketing for our member teams as well as our League Office. We could not ask for a better firm than Prodigy Sports, whose integrity and proven ability to fully understand the culture of a start-up league like the Alliance of American Football makes them an invaluable asset,” said Tom Veit, Head of Business Operations, The Alliance.

Founded by brilliant media mind and entrepreneur, Charlie Ebersol, and NFL Hall of Famer, Bill Polian, the AAF will begin its inaugural season in February of 2019. The Alliance will be comprised of eight teams, each with 50-men rosters. The AAF recently announced that their first city will be Orlando, and the team will be led by legendary Head Coach Steve Spurrier. They announced their second city to be Atlanta, with veteran Coach Brad Childress at the helm, and their third city is Memphis, coached by Super Bowl Champion Mike Singletary.

Scott Carmichael, Founder & CEO of Prodigy Sports said, “We are thrilled and honored to be working with true trailblazers, Mr. Ebersol, and Mr. Polian, on this exciting new venture.  We are grateful for Tom Veit’s trust and confidence in Prodigy Sports.  Tom is a respected industry veteran whom we have known for many years and consider to be one of the most talented executives in sports and live entertainment.”

About the Alliance of American Football

Led by some of the most respected football minds in the game, The Alliance of American Football is high-quality professional football fueled by a dynamic Alliance between players, fans and the game. Fans will be able to stream Alliance matchups live via the free Alliance app while accessing integrated fantasy options with real rewards — for themselves and the players they are cheering on. Players will have state-of-the-art protection on the field and ample opportunities off it. The Alliance will provide players a comprehensive bonus system, post-football career planning as well as counseling and scholarship support for post-secondary education. Founded by TV and film producer Charlie Ebersol and Hall of Famer Bill Polian, The Alliance features eight teams, under a single entity structure, playing a 12-week season kicking-off February 9, 2019 on CBS and culminating with the championship game the weekend of April 26-28, 2019.

Be sure to connect with the AAF on Twitter at @TheAAF and visit their website at

 About Prodigy Sports

With a staff that carries over 80 years of experience across multiple business segments, Prodigy Sports is a nationwide leader in senior-level executive search and recruitment, in which our distinction is Where the Best Brands Come for the Best Talent.

With thousands of deeply-rooted relationships with senior-level sports and entertainment executives and premier organizations, Prodigy Sports ensures our clients the most talented and accomplished candidates for their specific needs and corporate culture, resulting in a seamless, thorough and successful recruitment.



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Megan Meisse

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